WGSN’s new offices at Air—W1 needed brightening up. Dull, plain walls surrounded the creative employees, boxing them in and offering no source for inspiration. When we were briefed, it was requested that we simply “inject colour” into these peoples’ work lives.
Shapes designed with the strict use of a 30 degree geometric grid and a controlled colour palette helped make the shared space of the office vibrant, yet unobtrusive.
My roles for this collaboration included; selecting a colour palette, designing a selection of the geometric shapes, sourcing paints, helping to direct and oversee the final selection, projection, drawing, taping and painting of designs—then also doing these tasks myself. And finally, I also had the responsibility of carrying out photo and video documentation of all the work carried out by Crim Collective over the space of the weekend.